of European Unionof market watchdogs are concerned with how banks, insurers and investment firms market their products, particularly the “influencer” of Social media Make a climate-friendly claim.
of European Securities and Markets Authority (ESMA) said it would investigate whether advertising and other marketing materials were “fair, clear and not misleading”.
“ESMA also recognizes that young and inexperienced investors are particularly vulnerable when managing. online‘, Watchdog said in a statement.
read also
This review takes a close look at marketing and advertising by companies through distribution channels such as apps, websites, social media, and collaborations with affiliates such as influencers.
Conducted later this year in collaboration with market surveillance authorities in EU member states, the review will also collect information on possible “greenwashing practices,” where companies exaggerate the climate-friendly certifications of their products.
The purpose is to check whether a company complies with disclosure requirements under Block’s “MiFID” securities rules. Regulators have the power to sanction violations of these rules.
Facebooktwitterlink in
