AlgaeCore and Haifa Group signed a multi-faceted long-term cooperation agreement aimed at transforming the entire Spirulina market
Plant nutrition company Haifa Group and food technology specialists SimpliiGood by AlgaeCore Technologies have joined forces to optimize the SimpliiGood Spirulina supply chain and drive towards zero net goals.
The partnership will benefit both companies’ products and revenues in the short term. It also positions us to build a sustainable, circular carbon economy within the next few years.
SimpliiGood cultivates this nutrient-rich microalgae under ideally controlled conditions to grow and sell fresh and frozen Spirulina. This start-up cultivates concentrated functional ingredients to produce a range of nutritious foods that are breaking new ground in the plant-based protein space. Made entirely from a single ingredient, whole fresh spirulina.
The two companies have signed a multi-faceted long-term cooperation agreement aimed at transforming the entire Spirulina market. The partnership will enhance sustainability and reduce the environmental footprint of both partners. The underlying objective of this partnership is to optimize upstream Spirulina operations.
SimpliiGood-Haifa Group’s collaboration enables us to reach our goal of becoming the world’s largest net-zero spirulina grower and producer
Baruch Dach, Founder and CTO of SimpliiGood, said: “Increase the efficiency, reliability and scalability of the supply chain, making spirulina a more affordable, resilient and reliable source of food for the future.” The collaboration will follow his four key phases: focus on
How to optimize your Spirulina growth medium while minimizing costs
Haifa Group leverages SimpliiGood’s unique know-how and experience to perfect ready-to-use nutrient mixtures for commercial spirulina cultivation. This collaboration reduces raw material costs and reduces the cost of Spirulina. Strengthen your supply chain and ensure raw material security for a safe, reliable and consistent supply.
Lior Shalev, co-founder and CEO of SimpliiGood, said: “SimpliiGood will gain a strong competitive market advantage from these advantages within six months, and Haifa Group will expand its product portfolio to include these new products.”
“Food depends more than ever on a safe and strong supply chain. As a vertically integrated business that stems from Haifa Group partnerships, we will have broader vision and greater control across the value chain.”
Develop new products that rely on quality inputs
Both companies will continue to expand product research and development. Natan Feldman, Vice President of Marketing, Business Development and Innovation at Haifa Group, said: “We made the strategic decision to enter the microalgae market and selected SimpliiGood after a thorough investigation. We found that their long-term vision aligned perfectly with ours. their commitment to the earth to give rations.”
Shareff continues: The group’s pioneering R&D subject matter expertise is ideal for our big picture projects. ”
Standardization and predictability make Spirulina more uniform while maintaining high protein and antioxidant composition
“We are very excited about how this strategy will set a new standard for functional ingredients and plant-sourced alternatives,” added Duck. can be expanded into innovative mainstream plant foods, such as accelerating the introduction of protein-rich smoked salmon steak analogues made primarily from spirulina. It is gaining momentum and has recently caught the attention of the global food industry.” “Our ability to produce fresh Spirulina-based products in a market focused on dried Spirulina is a major differentiator for us. factor and a giant leap for consumers seeking an attractive plant-based protein.”
Convert Upcycled Waste to Spirulina
Carbon dioxide is nature’s best source for growing spirulina during photosynthesis, and Haifa Group produces carbon dioxide during the production of its products. Haifa Group and SimpliiGood will build production plants side by side in the Negev Desert to pass carbon dioxide from Haifa Group’s factories to He SimpliiGood’s Spirulina production facility. This process of converting CO2 to Spirulina reduces waste and enables sustainable carbon sequestration.
Establishing a large-scale global circular economy
SimpliiGood will evaluate Haifa Group’s waste stream to determine additional ingredients that can be introduced into microalgae production. The assessment includes heat, nutrients, and compounds such as nitrogen, an important building block of protein. We will do our part to minimize the environmental impact for both partners while maximizing efficiency, cost-effectiveness and quality in the long term.”
These plans are well aligned with the global market. According to Acumen Research and Consulting, the global spirulina market size will account for $480 million in 2021 and reach a market size of $1,166 million by 2030; is projected to rise at a CAGR of 10.4%.
“The SimpliiGood-Haifa Group collaboration allows us to achieve our goal of becoming the world’s largest net-zero spirulina grower and producer,” added Shalev.
