Higher egg prices yield demand for alternatives • TechCrunch

Should startups go all-in or wait and see?

price parity with Conventional foods are one of the major challenges for alternative protein start-ups. But bird flu, a shortage of cage-free eggs, and subsequent price increases in late 2022 seem to provide the “ins” to show that alternative egg companies can compete.

Egg prices rose from a few dollars to over $5 per dozen in December, depending on geographic location. This is because bird flu swept through all of his 50 states, killing millions of chickens and turkeys and causing shoppers to reconsider pantry staples and future meal purchases. schedule. New data from the Bureau of Labor Statistics show that egg prices rose 8.5% between December and January, and he’s up 70% year-on-year.

I have good news for you. Bird flu cases dropped in January, and total poultry deaths fell below 500,000 in December, when he was above 5 million, according to U.S. Department of Agriculture data. rice field. But USDA Chief Veterinary Officer Rosemary Sifford told The Wall Street Journal that this may be short-lived. said to be high.

This may seem like an opportunity, but I’ve been talking to several startups and investors in the sector to see if alternative egg companies can bring their products to market or expand their consumer base. to see if we can and should compete.

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