Yesterday, Meta CEO Mark Zuckerberg took to Instagram to test a new subscription service his company will help Facebook and Instagram users “get extra impersonation protection for accounts impersonating you.” announced that there will be A monthly service called Meta Verified costs $11.99 on the web and $14.99 on iOS and Android. It’s been rolling out in Australia and New Zealand since this week, with plans to roll it out to other countries soon.
Reactions on Instagram were mixed, with nearly 35,000 users responding with emojis of thumbs up, hearts, tears, laughter, anger and shock.
Meta Blog explains in detail how the monthly subscription service works. Users present their government ID to authenticate their account and receive a verification badge. Meta then begins proactive monitoring to block impersonated accounts while providing additional account support. Similar to Twitter Blue, the Meta Verified service provides users with “increased visibility and reach.” Announced before the launch of Twitter Blue, the monthly subscription service is designed in part to meet the demands of top creators who “want broader access to verification and account support,” Meta’s blog said. increase. Subscribers can also access “exclusive features” such as stickers to make their posts stand out more than basic accounts.
Already verified accounts are not affected by the new service for now, but this may change depending on the results of Meta’s product testing.
“Long-term, we want to build a subscription service that has value for everyone, including creators, businesses, and the community at large,” Meta’s blog said. “As part of this vision, we are expanding access to verification and evolving the meaning of the Verified badge so more people can trust the accounts they interact with are genuine.”
Potential issues with Meta Verified
Facebook already allows users to be is requesting to verify their identity.
The Meta Verified requirement that users share government IDs can carry privacy and security risks that are frequently raised as major concerns. This is because lawmakers have already called for government ID to be required for age verification of Social Her networks and access to Adult Her content. Advocates warn that the widespread collection of such sensitive data from so many users could exacerbate the consequences of a metaplatform data breach.
Companies are currently not covered by Meta Verified, and Meta Verified only supports users posting under their real name. After verification, users may not update their username, date of birth, or profile picture without going through the verification process again. This means that Meta will likely collect this sensitive data from users on a regular basis, making it impossible for verified users to update it for now. Post anonymously.
A Meta spokesperson told Ars that the company is looking into rolling out Meta Verified, confirming that eventually companies will be able to verify as well.
