SANTA CLARA, Calif.–(BUSINESS WIRE)–Latest News: Today, Intel announced that it has entered into an agreement with ASUS, a global technology solutions provider, to manufacture, sell, and support the Intel® Next Unit of Compute. bottom. (NUC) 10th to 13th generation system product line and development of his NUC system designs for the future.
“Our NUC Systems product team has delivered a unique product that drives innovation in the ultra-compact form factor market. , our priority is to ensure a smooth transition for our customers and partners, and we look forward to ASUS continuing to deliver outstanding products and support to our NUC system customers.”
– Sam Gao, Intel Vice President and General Manager, Intel Client Platform Solutions
Why it matters: Intel is pivoting its strategy to enable ecosystem partners to continue to innovate and grow their NUC systems product line. ASUS’ expertise and track record in delivering industry-leading mini PCs to customers is well-positioned to continue driving innovation and growth in NUC system products.
“Thank you, Intel, for trusting us to advance our NUC system product line. We are confident that it will grow significantly,” said Joe Shaye, ASUS Chief Operating Officer. “We are committed to ensuring the superior support and service that our NUC Systems customers have come to expect.”
Future Developments: Under the proposed deal, ASUS will acquire a non-exclusive license to Intel’s NUC system product line designs to manufacture and sell 10th to 13th generation NUC system products and develop future designs. becomes possible. This will allow ASUS to continue offering and supporting Intel NUC system customers. ASUS will establish a new business unit “ASUS NUC BU”.